Transportation

Quantifying the passenger journey through an airport or a train station helps to identify bottlenecks as well as highlighting opportunities for commercial developments.

• How much time do departing passengers spend landside versus airside? And how does this change by day and hour?
• How much time do arriving passengers spend in the airport/station? And does this vary by international versus domestic passengers?

We believe that understanding the usage of the retail areas will assist with setting rents and optimising the commercial opportunities:

• What proportion of visitors visit a retail or catering outlet?
• What is the volume of visitors to each retailer/catering outlet each week?
• Do passengers visit more than one catering outlet and if so how do they link store visits?
• What is the frequency of visit by passengers to the transport hub?
• What nationalities are the passengers passing through the transportation hub?

Quantifying the security queue length may improve customer service and provide marketing opportunities for the airport

• A real time display would be provided showing current queue lengths within the airport; and
• A summary of the data would be provided monthly for management review